Tuesday, June 8, 2010

Growing my Facebook Application

Today, AdParlor has released a white paper titled 'Purchasing Facebook Application Installs - Everything you need to know'. This covers the different types of installs available for purchase - incentivized, banner, facebook direct - as well as the many factors that affect pricing.

One of the more interesting points is the comparison between quality and pricing of installs. Take a look below:



An important point to note is that the pricing of application installs can vary up to 400% based on how you - as an application developer and advertiser - can control CTR and CVR.

Highlights and the download can be found here:
http://www.adparlor.com/FBInstallWhitepaper.aspx

2 comments:

Advertising said...

Great post with helpful suggestions, I learn a lot from you. Thank you for sharing this one. we give high quality internet advertising experience to the customer. Some tips also available on this site.

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Fritz said...

This application can certainly help boost CTR of your ad. I'm sure this is a great investment for all who are involved in Facebook ads.

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